Organizations choose to outsource WordPress website maintenance. Is it right for you?
WordPress is a content management system (CMS) that enables you to create a website or blog from scratch, or to improve an existing website. WordPress is used by millions of people around the world, including many large organizations, such as The Guardian, Forbes, The New York Times, and even Angry Birds.
Save time and meet organizational targets faster
There’s no doubt that outsourcing WordPress website maintenance will save your business time and money. Employing specialist service providers who have experience with all aspects of WordPress and WordPress website maintenance saves you time, money, and frustration.
For most businesses today, your website is one of your business’ most valuable assets. Many have invested heavily in their website, and many are on the WordPress platform. Maintaining that investment is critical for continual growth and success.
Neglecting a WordPress website can lead to catastrophic results.
Why do organizations outsource website maintenance?
There are many reasons why organizations outsource website maintenance. Typically, it is because they do not have the in-house resources to dedicate to maintaining their website or they want to focus on other core business functions. Additionally, outsourcing website maintenance can help organizations save money and improve website performance.
Outsourcing website maintenance is often beneficial for organizations that have limited time and/or technical knowledge, do not have in-house resources, or want to increase their focus on other important projects.
Outsourcing website maintenance or support helps your organization maintain momentum, prevent burnout, speed up turnaround, and even help you boost your brands energy.
One reason is that it can be more cost-effective to outsource website maintenance than to keep an in-house team. Additionally, outsourcing can free up time for organizations so that they can focus on other areas of their business.
Plus, outsourcing website maintenance can help to ensure that a website is always up-to-date and running smoothly.
Pros and Cons of Outsourcing Website Maintenance
Organizations must consider many factors when determining whether to outsource website maintenance or keep it in-house. Website maintenance can be a complex and time-consuming task, and it is important to weigh the pros and cons of outsourcing before making a decision.
The Pros of Outsourcing Website Maintenance
There are several advantages to outsourcing website maintenance.
- Free up internal resources
- Ensure updates are completed
- Speed up turnaround time
- Reduce burnout
- Boost team morale and energy
- Higher work quality
First, it can free up internal resources that can be better used elsewhere. Second, it can help to ensure that website updates are made in a timely and efficient manner. Third, it can provide access to skilled and experienced professionals who can provide high-quality services. Furthermore, it can be cost-effective, as outsourcing often costs less than maintaining an in-house website maintenance team.
Cons of Outsourcing WordPress Maintenance
There are also some disadvantages to outsourcing website maintenance.
- Communication can be hard
- Quality can be difficult to gauge
- Response times can be slow
- Less control than in-house
First, it can create communication difficulties, as it can be difficult to convey instructions to an external service provider. There can sometimes be language barriers, time-zone differences, regional dialects, and just a person’s mood on a given day that can effect the relationship.
Perhaps more importantly, there is a risk that the quality of work may suffer if the service provider is not properly vetted. Gauging an agency or other provider’s quality of work can be challenging. Often, you really don’t know what to expect.
Our clients report that they worry most about the timeliness and availability of a provider. Concerned about risk from the service provider not being available when needed, which could lead to website downtime or lost revenue.
Additionally, there is always a risk that the organization may lose control over its website if it outsources maintenance. This could simply mean a loss of access, or just a loss of control over the way in which the site is managed.
A careful consideration
Organizations must carefully consider the pros and cons of outsourcing website maintenance before making a decision. While outsourcing can offer many benefits, there are also some risks that should be considered.
What is WordPress Website Maintenance?
WordPress website maintenance is the process of keeping a WordPress site up-to-date and running smoothly. This includes tasks like updating WordPress and plugins, backing up the site, and completing security checks.
WordPress website maintenance involves a wide range of management activities and tasks, including:
- Installing updates for WordPress core files
- Installing updates for WordPress plugins and themes
- Performing backups and ensuring they are working correctly
- Managing plugins and “the plugin stack”
- Checking for any broken links or errors on the site
- Disusing stale plugins that present security risks
- Performing any necessary performance or security enhancements
- Optimizing your website’s database
- Uptime monitoring
- WordPress cache support
Most WordPress Website Maintenance goes further and may include:
- Website hosting
- Emergency support services
- Basic development
- DNS support
- eMail support
- Site performance monitoring
- Page Speed Optimization
- Security scanning and hardening
Why is WordPress maintenance important?
There are a few reasons why WordPress maintenance is important:
- It helps to keep your site secure: As WordPress is a popular CMS, it is often the target of attacks by hackers. By keeping your WordPress installation up-to-date, you can help to protect your site from these attacks.
- It helps to keep your site running smoothly: By keeping your WordPress installation and all your themes and plugins up-to-date, you can help to ensure that your site runs smoothly and without any errors.
- It helps to back up your site: Regularly backing up your WordPress site helps to ensure that you can restore it if anything goes wrong.
Typical WordPress maintenance challenges for website owners
One of the biggest challenges for website owners when it comes to WordPress maintenance is keeping on top of all the updates that are released. As WordPress is constantly being updated, it can be easy to miss an important update that could improve the security or performance of your site.
Another challenge is making sure that all the themes and plugins that are used on your site are also kept up-to-date.
Most commons WordPress maintenance challenges, include:
- Keeping up-to-date: themes, plugins, patches, page builders, etc.
- Maintaining backups
- Ensuring WordPress security
- Ever-changing software
- New solutions all the time
- Monitoring WordPress for uptime and downtime
- Optimizing a WordPress website for speed and performance
- Troubleshooting WordPress issues
While most plugin and theme developers release updates regularly, there are always a few that fall behind, which can leave your site vulnerable to security threats or errors.
Should you outsource your WordPress maintenance?
Business owners who lack web development experience may feel overwhelmed when considering the maintenance and upkeep of their WordPress site. Outsourcing these tasks to a professional can provide a number of benefits, including the assurance of proper maintenance, freeing up time for more important business tasks, and reducing stress.
Experienced WordPress professionals are well-versed in best practices and can handle tasks efficiently and effectively.
Consider what is important to you, as a business owner or marketing manager
Consider your budget, time constraints, and desired level of stress when deciding if you want to outsource your WordPress maintenance.
4 things to consider when thinking of outsourcing WordPress maintenance:
- Experience of the WordPress professional
- Time efficiency
- Stress levels
- Cost of outsourcing vs. handling maintenance tasks on your own
Why outsource WordPress Maintenance services?
If you have the expertise in-house to manage WordPress, that is fantastic. The truth is, most don’t. Managing a website on WordPress involves the technical role of an IT manager and the creative role of a marketing manager. This intersection is unlikely with most SMBs today.
When you outsource your WordPress maintenance, you can focus on your business. Maintenance tasks can be distracting, and if you’re not a developer, it can be difficult to do them yourself.
Benefits of Outsourcing WordPress Website Maintenance
There are three primary reasons to outsource WordPress maintenance: to save time, save money, and to improve security.
- Save time: By outsourcing your WordPress maintenance, you can free up your time to focus on more important tasks.
- Improve overall site security: WordPress maintenance can help to improve the security of your website by ensuring that your site is kept up-to-date with the latest security patches and updates.
- Save money: Outsourcing your WordPress maintenance can also save you money. Maintenance tasks can be expensive, and if you’re not a developer, it can be difficult to do them yourself.
When you outsource your WordPress maintenance, you can get expert help with your website. Maintenance tasks can be complex, and if you’re not a developer, it can be difficult to do them yourself.
Outsourcing the role of website maintenance allows your business to focus on what it does well. It prevents you from worrying about the security or vulnerability of your website. It ensures your asset is safe from attackers at all vectors. It ensures your business continues to grow and thrive. These numbers are difficult to calculate, but we can all agree that’s some serious savings.
What To Look For in a WordPress Maintenance Service
When looking for a WordPress maintenance service, here are some of the things you should keep in mind:
- Does it offer WordPress-specific features?
Most WordPress maintenance services will offer general website maintenance features such as website backups, security scanning, and uptime monitoring.
However, you should also look for services that offer WordPress-specific features such as plugin and theme updates, WordPress core updates, and database optimizations. These features will help keep your WordPress site running smoothly and efficiently.
- Is it affordable?
WordPress maintenance services can vary greatly in price. Some services may charge a monthly fee while others may charge a one-time fee.
Be sure to compare the prices of different services before choosing one. You should also consider the features each service offers to make sure you’re getting the most bang for your buck.
- Is it easy to use?
You should also consider how easy the service is to use. Some services may require you to have technical knowledge while others may be very user-friendly.
Choose a service that’s right for your skill level to avoid any headaches down the road.
- Does it have good customer support?
If you run into any problems with your WordPress site, you’ll want to make sure the service you choose has good customer support. This way, you can get help quickly and resolve any issues you may have.
Website Maintenance Costs: The ROI of Outsourcing WordPress Management
Website maintenance costs can be one of the biggest expenses for businesses that rely on a website for their operations. For small and medium-sized businesses, it can be tempting to try and do the website maintenance yourself. However, outsourcing website maintenance to WordPress management professionals can provide a huge return on investment (ROI). Hiring out the management of your organization’s website can often bring your team a great deal of peace of mind and reduce overall workplace stress.
Explore all WordPress solutions available to you and learn more about how you could benefit from hiring WordPress support, management, maintenance, and hosting for your organization and focus your energy on your mission, not your WordPress website.
ROI of WordPress Maintenance outsourcing
Realistically, most businesses don’t have the resources or technical expertise to handle all of their website maintenance tasks in-house. Outsourcing these tasks (or, even some of this workload) to a WordPress management company can free up time for other important tasks, such as marketing and customer service.
Calculating ROI on security
Calculating potential Return On Investment (ROI) of outsourcing WordPress management isn’t difficult. Calculating the true business-derived value from the benefits, that’s hard.
Investing in services such as website maintenance can save businesses from losing revenue due to website downtime. Maintenance services can also improve website performance, increase ranking on search engine results, and help businesses keep content fresh. Outsourcing website maintenance can save business owners time and money, allowing them to focus on other tasks.
Another crucial benefit of outsourcing website maintenance is that it keeps your website secure.
WordPress is the most popular content management system (CMS) in the world, but it is also one of the most vulnerable. A WordPress management company can ensure that your website is kept up-to-date with the latest security patches and will provide monitoring to detect any suspicious activity on your website and keep an eye open for all security updates in the WordPress core tracker. This can reduce vulnerability and save you from costly security breaches that could damage your reputation and cost you customers.
Overall, outsourcing WordPress management can be a great way to save time, money and keep your website secure. A good WordPress management company will provide a comprehensive suite of services to keep your website running smoothly and securely, allowing you to focus on other areas of your business.
Final word: WordPress maintenance is an unavoidable task
Avoid the headache and begin enjoying some of this savings. Let’s get in touch and talk about WordPress Maintenance and how we can help your business keep growing by making your WordPress management a whole lot easier.